At MIRAI Creation Company, we consult local governments, DMOs, and tourism associations on tourism strategy, content creation, and sales. Our approach focuses on building fan communities with shared values & creating sustainable systems that offer locals income opportunities.
By combining these elements with local resources, we develop unique regional tourism experiences.
Tourism is vital for regional revitalization, but often doesn’t directly benefit local communities. To ensure local businesses thrive, it’s crucial to shift the focus from exposure to financial impact.
Tourism success should be measured by how much it helps the region generate income.
In an era of information overload, people connect with others who share similar values, like social media. Mass communities are evolving into fan communities, centered around specific values and lifestyles.
The Regional Value Creation Model focuses on attracting small, like-minded communities based on lifestyle preferences. Instead of a product-out (region-centric) approach, it adopts a market-in (community-centric) strategy to develop tourism that generates income for the region.
Our platform offers curated tours directly to individual customers around the world.
We specialize in creating customized tours for clients, travel agencies, corporations, and organizations.
